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What Snapchat Geofilters Can Do For Your Business

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What Snapchat Geofilters Can Do For Your Business

Snapchat isn’t just a fad for teenagers or big corporate companies. It’s a powerful business tool, especially when you add geofilters to the mix. A geofilter creates a virtual fence around a specific geographical area. When Snapchat users physically cross the boundary, the filter becomes available for their snaps. They can add it to selfies and other images, which then become visible to each user’s circle of friends. While this sounds like a cool way to dress up ordinary snaps, it can also benefit your business. By using Snapchat geofilters strategically, you can spread brand awareness and add to your...

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SOCIAL MEDIA Social media. Two small words that have come to mean so much in the world of business. Your stakeholders – from customers and clients to your employees – are out there talking, liking, linking and sharing.  You can choose to be a bystander, or you can get involved and start shaping those conversations. Social media activity is about far more than marketing. It’s about making connections, having discussions, delivering a service, gathering feedback and showing your brand personality. We bet that sounds good. But does it also sound time consuming? Getting it right with social takes time and resources. It’s about...

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